This course aims to help you understand Google’s evolving ranking algorithms, the importance and interrelationships of various advertising analytics tools and metrics, in order to establish effective SEO services for optimizing the content and layout of existing websites, boosting confidence in advertising placements, and increasing business revenue. The instructor will guide students from basic to advanced levels in the course, using real-world examples to learn insights into advertising effectiveness and master the secrets of formulating marketing strategies. By the end of the course, you will have proficiency in various types of ad placements, the use of data analytics tools, and techniques for improving website SEO rankings. You will learn the characteristics and placement methods of different types of ads, enabling you to create your own marketing campaign strategies and launch impactful advertisements to promote your company’s products and services.